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Profile of Rent-A-Goat, a goat mowing/clearing service in Chapel Hill, N.C., July 22, 2010. Photos originally for The Wall Street Journal.
  • Homeowner Steve Holdaway takes his first look at a herd of goats he hired through Rent-A-Goat to clear a lot-side easement behind his home in Chapel Hill, N.C., Thurs., July 22, 2010. Holdaway is currently developing his own solar energy business and felt compelled to invest in other local sustainable businesses. ..D.L. Anderson for The Wall Street Journal..GOATS

  • Megan Laveille, far left, and her daughter, Kristin, far right, visiting from Houston, TX, watch with neighbors Winnie Law, middle left, and Janice Law, middle right, as a herd of goats are fenced into the backyard of Steve Holdaway's home in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • A herd of Boer goats begin to graze around a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • Jeff Mullins unloads his herd of Boer goats in Chapel Hill, N.C., after driving nearly 60 miles from his farm in Zebulon to do contracted work for Rent-A-Goat, Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • A goat, of the Boer variety, eats leafy vegetation near a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010. Goat owner Jeff Mullins said, "They prefer leafy vegetation to grasses, so brush clearing is their real specialty."..D.L. Anderson for The Wall Street Journal..GOATS

  • Matthew Richmond, right, created and owns the business Rent-A-Goat to contract with farmers like Jeff Mullins, left, to offer an eco-friendly brush clearing alternative, Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • A goat, of the Boer variety, eats leafy vegetation near a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010. Goat owner Jeff Mullins said, "They prefer leafy vegetation to grasses, so brush clearing is their real specialty."..D.L. Anderson for The Wall Street Journal..GOATS

  • A herd of Boer goats hired through Rent-A-Goat begin to graze around a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010, as neighbors gather to watch...D.L. Anderson for The Wall Street Journal..GOATS

  • A goat, of the Boer variety, eats leafy vegetation near a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010. Goat owner Jeff Mullins said, "They prefer leafy vegetation to grasses, so brush clearing is their real specialty."..D.L. Anderson for The Wall Street Journal..GOATS

  • Matthew Richmond, 22, of Chapel Hill, N.C., started up Rent-A-Goat to contract with local farmers to offer an eco-friendly brush clearing alternative, Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • Matthew Richmond, right, created and owns the business Rent-A-Goat to contract with farmers like Jeff Mullins, left, to offer an eco-friendly brush clearing alternative, Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • Neighbor Shirley Law, far left, and Kristin Laveille, middle left, watch a herd of goats graze in the lot-side easement of homeowner Steve Holdaway, far right, as Megan Laveille, middle right, takes a picture in Chapel Hill, N.C., Thurs., July 22, 2010. ..D.L. Anderson for The Wall Street Journal..GOATS

  • A goat, of the Boer variety, stands up to reach leafy tree vegetation near a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010. Goat owner Jeff Mullins said, "They prefer leafy vegetation to grasses, so brush clearing is their real specialty."..D.L. Anderson for The Wall Street Journal..GOATS

  • Farmer Jeff Mullins, left, and Rent-A-Goat Owner Matthew Richmond, right, work together to corral "Tiny" after the goat slipped between the fencing while clearing a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • Farmer Jeff Mullins, left, and Rent-A-Goat Owner Matthew Richmond, right, work together to corral "Tiny" after the goat slipped between the fencing while clearing a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • Farmer Jeff Mullins watches over his herd of goats as they graze over a lot-side easement behind the home of Steve Holdaway in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • A herd of Boer goats hired through Rent-A-Goat graze around a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • A herd of Boer goats hired through Rent-A-Goat graze around a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • Farmer Jeff Mullins watches over his herd of goats as they graze over a lot-side easement behind the home of Steve Holdaway in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • Farmer Jeff Mullins pulls down a tree branch filled with leafy vegetation to entice his goats to graze around a small area of lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010. "They're nothing like a lawnmower," said Mullins of his Boer goats. "They're not going to clear an area in one pass. They may start over there and come back here, then go back over there. They're going to do what they want to do."..D.L. Anderson for The Wall Street Journal..GOATS

  • Farmer Jeff Mullins pulls down a tree branch filled with leafy vegetation to entice his goats to graze around a small area of lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010. "They're nothing like a lawnmower," said Mullins of his Boer goats. "They're not going to clear an area in one pass. They may start over there and come back here, then go back over there. They're going to do what they want to do."..D.L. Anderson for The Wall Street Journal..GOATS

  • Farmer Jeff Mullins looks over a goat in Chapel Hill, N.C., Thurs., July 22, 2010. Mullins has raised every Boer goat in his herd from the moment they were born and lets his wife name each one of them...D.L. Anderson for The Wall Street Journal..GOATS

  • A herd of Boer goats hired through Rent-A-Goat graze around a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • A Boer goat, part of a herd hired through Rent-A-Goat, chews up grassy vegetation on a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • Farmer Jeff Mullins takes a break while tending to his herd of goats as they clear a lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • Farmer Jeff Mullins pulls down a tree branch filled with leafy vegetation to entice his goats to graze around a small area of lot-side easement in Chapel Hill, N.C., Thurs., July 22, 2010. "They're nothing like a lawnmower," said Mullins of his Boer goats. "They're not going to clear an area in one pass. They may start over there and come back here, then go back over there. They're going to do what they want to do."..D.L. Anderson for The Wall Street Journal..GOATS

  • Farmer Jeff Mullins pets one of his Boer goats as it eats under brush in Chapel Hill, N.C., Thurs., July 22, 2010. Mullins has raised every Boer goat in his herd from the moment they were born and lets his wife name each one of them...D.L. Anderson for The Wall Street Journal..GOATS

  • A goat slips through the temporary fence erected to keep it contained and grazing on a lot-side easement behind a home in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • Farmer Jeff Mullins, left, herds a goat back toward Rent-A-Goat Owner Matthew Richmond, right, as he holds onto a temporary fence erected to keep the goats contained and grazing while they clear a lot-side easement behind a home in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

  • Rent-A-Goat Owner Matthew Richmond, right, lets a herd of Boer goats under a temporary fence erected to keep them contained and grazing while they clear a lot-side easement behind a home in Chapel Hill, N.C., Thurs., July 22, 2010...D.L. Anderson for The Wall Street Journal..GOATS

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